Melbourne-based digital studio for brands that care about details.

Websites that feel designed — and built to convert.

Hey Oscar is a web agency in Melbourne helping Australian brands launch fast, beautiful and reliable websites. From ecommerce stores to digital products, we handle design, build and ongoing optimisation.

Ecommerce & platforms UX/UI design Conversion-focused builds
Based in
Melbourne, Australia
Focus
High-traffic sites · eCommerce · Payment experiences
What we do

From concept to launch — and beyond.

Hey Oscar partners with you from first sketch to post-launch iteration. We design, build and refine digital experiences that look great and feel effortless for your customers.

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UX & interface design

Architecture, wireframes and high-fidelity UI design tailored to your brand and audience. Clear user journeys that reduce friction and boost conversions.

Ideal if you’re rethinking an existing product or launching something new.

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Custom web development

Fast, maintainable builds using modern web stacks. From marketing sites to complex ecommerce flows and customer portals, we ship production-ready code.

Performance, accessibility and SEO considered from day one.

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Optimisation & support

Ongoing improvements after launch: A/B testing, UX tweaks, new features and performance tuning so your site keeps earning its keep.

Flexible retainers for Melbourne-based teams and remote clients.

IOT and Networking for Farms

Agritech Solutions

Helping farmers implement modern networking and IoT solutions to improve efficiency, monitoring and automation on the farm.

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Farm networking

Installation of reliable on-farm wide area networks so your sensors, cameras and equipment stay connected across sheds, paddocks and remote sites.

We help you get your farm networked with high speed long range WiFi solutions.

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IoT and camera setup for Farm

Procure and install IoT sensors and security camera systems so you can monitor water levels, livestock, equipment and property security remotely — all accessible from your phone or computer.

Monitor water, gates, vehicles and conditions in real time — from anywhere.

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Agritech dashboards and apps

Custom app and dashboard development for real-time monitoring and management of your farm's IoT sensors — track water levels, gates, livestock and environmental data from a single interface on any device.

Gathering data is only half the battle — we help you make sense of it.

Featured work

Websites we’ve designed & built.

A snapshot of recent projects that show how we think about UX, performance and brand. All live, in-production sites used daily by customers.

Gift card marketplace

uChoose Gift Card

Website & customer flow

A clean, mobile-friendly experience for customers buying and managing Australian gift cards, focused on clarity, trust and smooth checkout.

Visit uchoosegiftcard.com.au

Responsible for: Total site development.

Cardholder portal

iChoose Card Store

Account & redemption experience

A focused interface for cardholders to check balances, redeem and manage their cards — built for clarity and ease of use on any device.

Visit store.ichoosecard.com

Responsible for: Total site development.

Hospitality & ecommerce

Bocca Online

Online ordering & brand site

An online ordering for school canteens and at home catering. Helping delivery thousands of school lunches everyday.

Visit boccaonline.com.au

Responsible for: Total site development.

How we work

A calm, structured process.

Clear communication, realistic timelines and thoughtful details. We keep your project moving without the chaos.

1

Discovery & alignment

We start by understanding your goals, audience and existing tech. Together we shape a pragmatic scope and roadmap that fits your budget and timelines.

2

Design & prototyping

We move quickly from low-fi flows to polished UI screens. You’ll see clickable prototypes so you can feel the experience before a line of code is written.

3

Build, test & launch

We turn designs into robust, production-ready code, integrate with your systems, and test thoroughly across devices before we launch.

Let’s talk

Have a project in mind?

Share a few details and we’ll reply with next steps — usually within one business day.